Speaking Style: Informational, Conversational, Influential
Travels From: California
Lon Safko is a serial innovator, inventor, bestselling author, speaker, trainer, consultant, and is the creator of the “First Computer To Save A Human Life” as coined by Steve Jobs, Apple, Inc. That computer, along with 18 of Lon’s inventions are part of the permanent collection of the Smithsonian Institution in Washington, D.C. along with 30,000 of Lon‘s professional papers. Lon also has 14 inventions in the collection of The Computer History Museum in Mountain View, CA.
Lon starred in the first ever PBS Television Special on social media, “Social Media & You… Communicating In A Digital World”.
Lon developed the world’s first “voice recognition”, “voice synthesizing” and pioneered home automation, with the physically challenged in mind. He is also the designer of the archetypes for the Apple Newton world first PDA, and Microsoft’s“Bob” operating system. And, Lon invented those handy little help-balloon pop-ups “Tool- Tips”! He brought to market the world’s first Virtual Reality Operating System and the First Artificial Intelligence Nuclear Waste Tracking System for the United States Department of Energy.
Lon has founded over 14 companies, including Paper Models, Inc., based on “Three-Dimensional Internet Advertising” and “Virtual-Electronic-Retailing” (V-E-Tailing) concept for business, promotions, and education for which he was awarded three United States Patents.
Lon is a 2017 Pulitzer Prize Nominee and author of multiple innovative bestselling books; “The Social Media Bible,” published by John Wiley & Sons, now in its Third Edition and five languages which hit #1 on Amazon, is the most comprehensive book on social media marketing ever written, and exceeded $2M retail sales.
Also a bestseller is, “The Fusion Marketing Bible”, published by McGraw Hill is published in three languages, hit #3 on Amazon, and the concept is patent pending. The Safko Wheel Marketing Toolkit leverages your existing marketing to make it significantly more effective, while adding to your company’s bottom line, without any additional costs.
Lon’s most recent bestseller “The Innovative Thinking Bible, Cracking The Creativity Code” is 300 full-color pages of innovative techniques ideas with more than 200 innovative quotes, and 40 brain training exercises.
Lon is also a renowned international speaker, consultant, and trainer, teaching the world’s largest companies the concepts to harness innovative thinking, social media, and digital communications strategies, creating higher productivity and profits. His presentations are personalized to help corporate, government, higher-education, non-profits, and executives improve their operations and performance by cracking their innovative potential.
Lon has been recognized for his innovation with such prestigious awards as; The Westinghouse Entrepreneur of the Year, Arizona Innovation Network’s Innovator of the Year, The Arizona Software Association’s Entrepreneur of the Year, twice nominated for the Ernst & Young / Inc. Magazine Entrepreneur of the Year, The Public Relations Society of America’s, Edward Bernay’s, Mark of Excellence Award.
Lon has also been featured in Entrepreneur Magazine, PC Novice, INC. Magazine, CFO, Popular Science Magazine and the New York Times just to name a few. Lon is the first appointed Ambassador to SCORE, is a USA Today CEO Advisor, and is now listed in the Guinness Book of World Records. He even saved Betsy Ross to the history books! And… as you can imagine, Lon is a member of MENSA!
Innovative Thinking, Cracking The Creative Code!
Is your company struggling to innovate? Can you identify the obstacles stifling your company’s creativity? Lon will help you understand why innovation is so difficult and equip you with the knowledge and tools needed to overcome the obstacles to innovation and creativity.
You will learn:
- How your brain functions
- The difficulties the brain faces on the way to creativity
- How exercises like “random association” teach your brain how to generate new ideas
During this uplifting and informative presentation each attendee will be motivated to become their own “innovation thought leader”
Fusion Marketing, It’s What’s Next
If you’re calling yourself a “Social Media Expert” then you’re been left behind. Fusion Marketing is the next generation of marketing that integrates decades of traditional marketing, digital marketing, and social media into one seamless tool set that will accomplish all of your objectives! Fusion Marketing is more than just integration; it’s a brand new way of “Interconnecting” all your traditional, digital, and social media marketing endeavors into a completely different way! With Fusion Marketing you will see exponential results without increasing you spending budget.
- The Innovative Thinking Bible: Cracking the Creativity Code! (2017)
- The Fusion Marketing Bible: Fuse Traditional Media, Social Media, & Digital Media to Maximize Marketing (2012)
- The Social Media Bible: Tactics, Tools, and Strategies for Business Success (2009)
- The Taj Mahal Palace
- Dubai Properties
- Hona Malaysia Sdn. Bhd.
- PricewaterhouseCoopers Ltd.
- Philips Electronics Singapore
- Qatar Business Academy
- Ericcsson Pvt Ltd.
- The Indian School of Business
- Islamic Tourism Centre Bennett
- Coleman & Co Limited
- Petronas Dagangan
- Fedex Express
- India Limited
- The Walt Disney Co.
- India Ltd. Bank Mandiri (Persero) Tbk.
- Qatar University
- Dolby Technologies
- India College of Financial Studies
- Johnson & Johnson Ltd.
- Eskan Bank
- Viacom Media Private Limited
- Baiduri Bank Berhad
- The Royal Bank of Scotland
- Comedy Central
“Lon is an impressive trainer who could convince and educate without boring theories. The capabilities of the trainer were the main strength of the event. Excellent planning and arrangements!” – Wael Albassam, Corporate Marketing Director, Zamil Steel, KSA
“Lon provided a very effective way of implementing innovation tools which I have never seen from any trainer in this manner! The strengths of the event was all of the personal and corporate examples and student participation excersizes. Very professional arrangement.” – Abda Fayyaz, Manager of Corporate Communications, National Bank of Fujairah, UAE
“The speaker spoke through knowledge and experience. It was very proactive because all the while we have been struggling with how to become more creative and “out think” our competitors. Now we have been given more tools so that we know how to look into innovation and use it wisely and effectively. I found this course very useful. It is a very good opportunity. If you don’t have time, please find time because it is very timely especially when you are looking for all these tools to succeed in the competitive industry. The organizer did a great job by bringing the author of the book himself to us personally. Continue bringing more trainers from different background and field to Malaysia so that we can benefit.” – Mohmed Razip Hasan, Director of Communications and Publicity, Tourism Malaysia
“Lon is energetic and passionate. He takes the complex and tricky world of innovation and simplifies it so it can make sense to everyone. This course is a great for people who who want to become more creative.” – Maysoun Hanna, Strategic Planner, Leo Burnett, UAE
“Lon was great! He backed all the material with examples and personal anecdotes. The big picture of innovation and the details all came together nicely. The course materials and the course content were useful. The event was well organized!” –Alia Adel Jasim Almidfa, Marketing & Corporate Communication, Dubai Electricity and Water Authority (DEWA),UAE
“Lon keeps you engaged and always interested in the topics. Time passes by fast! This event was very engaging!” – Tewfik Kattan, Digital Specialist, Aramex Regional LLC, UAE
“It was an insightful session! Lon is very knowledgeable in this area, thank you! The content of the training sessions was the main strength of the event. Lon should come to Nestle and run this session again! Thanks for bringing a great speaker in this area!” –Ng Boon Siew, Brand Manager, Nestle Products Malaysia
“Lon was fun! He gave examples of case studies; the way he delivered it was easy to understand which makes him different from other trainers. He delivers it very effectively which made me look forward to his classes every day. The event was well organized, coordinated very well and the staff has been really friendly. I have no complaints, keep up the good work!” – Ahmad Nasyami Mihat, Marketing Manager, Honda Malaysia
“Lon was energetic and he gave a lot of information. He also gave time for individuals to express and expand their horizons!” – Haitham El Khatib, Regional Partner Ships Manager, Aramex Regional LLC.
“Simply out-of-this-world! A world class speaker who really knows his knowledge. He was capable to share his own real life experiences and he was very engaging. The topic given was relevant for the current business paradigm. Continue providing similar quality workshop, engage caliber & high profile speakers like Lon Safko. Lon is really efficient in follow ups and responses.” –Yee Meng Queen, Product Manager, Merck, Sharp & Dohme (M) Sdn Bhd, Malaysia
“Mind-blowing! Miss it and you are derailed! Lon Safko and the content were the core strengths of the event.”– Suwandee Chaiwarut, Advisor, Food & Drug Administration (FDA) Malaysia, ex Dir Marketing for Red Bull
“Lon has the human wealth of experience and knowledge from his career history, enabling him to share and simplify the approach of communication and strategy development. The one on one attention and small groups were the strengths of this event.” – Nicholas Ling, Group Marketing Manager, RMA Group Malaysia
“Lon did an amazing job; from personal greeting at the beginning of the event to sharing valuable information comprehensively during the course. There were lots of practical applications.” – Jan Eilers, Sales & Marketing Manager, MAGMA Engineering Asia Pacific Pte. Ltd. Malaysia
Lon Safko is extremely knowledgeable on subject matter and is a very good speaker. Lon’s Day 1 was the main highlight of the event.” – Maurina Abdul Hamid, Marketing Communications Officer, Baiduri Bank
“Lon was passionate and committed to his area of expertise.” – Grace Briones, Revenue Management Administrator, Fairmont Raffles Hotels International Malaysia
“What I find interesting about Lon’s presentation compared to others is that it has a fair bit of case studies, a lot of practical tools shared and the speaker tells us stuff that is happening in the other parts of the world that is more advanced than Malaysia in terms of digital. There were a fair bit of things we can copy with pride and adapt it across to our industry or our respective company. Lon is a fantastic presenter, he is very engaging, positive and funny which makes the course interesting. If you are not from the marketing field, this will be a good 101. If you are not from the digital field, this is a very good session where you can have a schematic over what kind of tools is available and even know the downright definition of it. It is almost like a crash course to learn more about digital and social media. It was a nice presentation, thank you for organizing.” –Wynn Chew, Vice President of e-Business, OCBC Bank (M) Bhd Malaysia
“Lon Safko is one of the best presenters I have ever met. He can create the hook. The main strength of the event was the content.” –Mohamad Madani, E-Marketing Manager, Azizia Panda United Co., Dubai
“Excellent trainer! He teaches how to apply tools into real life situations. He also validates each slide with fine examples. Learning to use tools by linking them to each other was helpful.” –Fiona Samuel, Marketing Coordinator, Apparel Group, Dubai
“Lon provided a very effective way of implementing the traditional marketing tools which I have never seen from any trainer in this manner! The strengths of the event were the marketing strategy, social media usage and the linking of traditional and modern mediums to work effectively towards a common objective.” –Abda Fayyaz, Manager of Corporate Communications, National Bank of Fujairah, UAE
“Lon Safko is excellent! He can get our attention and he is helpful. The event provided new info to develop ours and we got to exchange info with colleagues.” – Rayya Al Maskeri, Tourism Marketing Organizer, Ministry of Tourism, Oman, UAE
“Excellent! Lon is the guru/master of social media! The fusion of traditional and social media was the main strength of the event.” –Kannan P. Ramachandran, Marketing Research Supervisor, Abdullah Abdulghani & Bros Co. W.L.L., Dubai
“Lon is energetic and passionate. He takes the complex and tricky world of digital and simplifies it so it can make sense to everyone. This course is a great introduction to people who are not familiar with digital.”–Maysoun Hanna, Strategic Planner, Leo Burnett, EAU
“The speaker pushed me to think out of the box! :)”– Tahani Saleh Bahakeem, Marketing Communication Manager, Petromin Corporation,EAU
“Lon was energetic, passionate and is one of the most knowledgeable trainer I have ever met. I am so proud to actually be trained by Lon Safko! The main strengths of the event were the questions and answers session, the interactions and the team work.”–Soula Baroudi, Marketing Manager, Horeca Trade LLC
“Lon was great! He backed all the material with examples and personal anecdotes. The big picture and the details all came together nicely.”–Alia Adel Jasim Almidfa, Marketing & Corporate Communication, Dubai Electricity and Water Authority (DEWA), Dubai
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